Loading...

logo1

Zariya uses marketplaces to create better lives at the bottom of the pyramid.

Zariya seeks to educate low income communities in developing countries to recognise the impact of basic public health problems on their families’ health. Zariya provides access to basic product and service solutions by collaborating with public and private sector suppliers.

There is growing evidence that in developing countries, social challenges can be effectively addressed through efficient and low cost approaches that empower people to help themselves.

We aim to drive Social Change… Through focused efforts that maximize social returns on investments by Foundations, Corporate CSR units, NGOs, Social Entrepreneurs & Impact investors. Market based approaches are used to assist clients who are looking to achieve social impact in low income communities.

PLATFORM FOR ACTION

Zariya is building a platform for evidence based action with a special focus on sanitation. This platform will utilize our approaches through an integrated pilot for testing provision of affordable sanitation, waste management and menstrual hygiene products and services to rural low income consumers in India. The platform seeks to test a viable business model by developing evidence based proof of concept.

Pre-fab cement rings used for latrine leech pits. Leech pits allow for effective and low cost waste management in the absence of formal sewage systems.
Latrine being adorned with tiles by a local mason. Local masons welcome the increased demand for sanitation and latrines with increased business
Meet Rukmani Devi, a grandmother who lobbied for a latrine in the house with her son. Aged consumers value a household latrine due to the convenience it lends.
Women benefit the most from a household latrine due to the privacy, safety resultant dignity it provides
Demand for sanitation is created by networks of women entrepreneurs working in their communities
Latrine features are customized based on consumer requirements
Local women from the community are identified and trained in business and sales skills to create demand for sanitation and ‘sell’ products like solar lamps, latrines, water filters
Rural families have high demand for low cost and clean solutions for lighting and cooking which are provided through access to solar products for lighting and LPG for cooking
Engaging male members of the family is essential towards creating demand for products that need large expenses e.g. latrines, water filters
Group meetings with women is a good starting point for engaging communities in discussion around the need for clean drinking water, sanitation and clean energy

Zariya’s Blog


Zariya
20
Jan
2017

by: Tanya Dargan Mahajan / 0 Comments

In public health, services and products most needed are those which are not demanded directly by consumers but have positive externalities. These lead to better health and quality of life for individuals as well as communities. Individuals expect Government systems Read More

Zariya was conceptualized by Anubhav Mahajan & Tanya Mahajan (Dargan) to leverage the free market as a tool for providing a better quality of life for low income segments. The vision was developed in concert with experts from the fields of international development, business, technology, government and communications. These experts, as Friends of Zariya, are supporting Zariya as advisors both from a strategic and operational perspective.

Anubhav Mahajan

Anubhav Mahajan

Tanya Mahajan

Tanya Mahajan

FRIENDS OF ZARIYA

Timothy Elliott

Timothy Elliott

Timothy Elliott

Dr. Kamini Walia

Dr. Kamini Walia

Dr. Kamini Walia

Kalpana Beesabathuni

Kalpana Beesabathuni

Kalpana Beesabathuni

amplify
tata-trust
actimpact
path
psi

CONTACT US

TELL US ABOUT YOUR PROJECT IDEAS OR JUST SAY HELLO.

Thank you for contacting us. We'll be in touch soon.
There was a problem while sending your message. Please try again.

share on